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Big Data - Challenges for the Hospitality Indus...
9,99 € *
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Hotel companies who are able to deal with Big Data will create a sustainable competitive advantage. But what is Big Data and how can we use it in the Hospitality Industry? What is the distinctive value and what are key areas for a successful implementation? Michael Toedt explains in this book the biggest hurdle - the lack of knowledge within the senior management and the willingness to implement the necessary changes - and gives hoteliers recommendations to avoid the main failures. Dr. Michael Toedt is Managing Partner and CEO of Toedt, Dr. Selk & Coll. He is responsible for the fields of marketing technology, consulting and data protection. Besides his activities with Toedt, Dr. Selk & Coll., he is assistant lecturer at the University of Applied Sciences of Munich and as guest lecturer at various universities such as the University of Applied Sciences of Bad Honnef or Kempten and responsible as HSMA vice president for the South-East region. Dr. Michael Toedt has published also a lot of articels and whitepapers about CRM and Marketing and the book Big Data - Challenges for the Hospitality Industry and is also reviewer of the International Journal of Economic Sciences.

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Stand: 11.07.2017
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Which Factors Determine the Success or Failure ...
39,99 € *
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Masters Thesis from the year 2017 in the subject Business economics - Company formation, Business Plans, grade: 2,0, Andrássy Gyula Deutschsprachige Universität Budapest, language: English, abstract: As more and more startup companies are founded every year worldwide, building up ones own business does not get easier. Since 9 out of 10 startups fail, future entrepreneurs are well advised to take a look at potential reasons for failure and success. Learning from others mistakes and studying success stories can improve their own performance and help to avoid critical errors. The academic paper at hand will provide valuable insights for entrepreneurs. After delivering an overview of the most commonly used terms and definitions in the startup scene, chapter 6 will describe the components of a business idea and how experts can assess a companys value. Subsequently, the most important factors for a startup companys success, according to literature review, will be listed and illustrated. Various standpoints of academic research and studies will be discussed. Delineating both internal and external factors, this thesis not only delivers a synoptic view of potential challenges inside a startup as well as in its ecosystem, but also juxtaposes these influences in opposition. The second part of this paper analyzes a series of interviews with twelve startup founders from three different regions (the province of North-Rhine Westphalia in Germany, Budapest in Hungary and the state of California in the US). Their views and experiences will be summarized and put into the context of their respective startup ecosystem. This way, the study is able to provide an understanding of the distinctive attributes of these ecosystems. Furthermore, the interviewees challenges and advices will be compared to previously reviewed literature. Therefore, the reader is able to gain insights from an academic perspective, as well as from real-life examples.

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Stand: 09.10.2017
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Starting a Business All-In-One For Dummies
20,99 € *
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All the practical advice you need for starting a business Starting a business? Dont sweat it! Reflecting todays unique opportunities and challenges, Starting a Business All-In-One For Dummies is packed with everything you need to manage your personal and business risks and successfully navigate your first year in business. Written in plain English and packed with simple, step-by-step instructions, it shows you how to start up your dream business from scratch, write a winning business plan, secure financing, manage your risks successfully, navigate your first year of operation, and much more! The information inside is amassed from 11 bestselling For Dummies books, covering everything from franchising and home-based businesses to bookkeeping, accounting, branding, and marketing. If youre a go-getter looking for a way to launch a great idea and be your own boss, Starting a Business All-In-One For Dummies prepares you to beat the odds and become successful in your sector. Covers proven strategies on successfully branding and marketing your business Includes step-by-step guidance on keeping on top of the books Provides coverage of employee engagement and motivating employees Offers helpful hints for overcoming obstacles in starting a business Whether youre an aspiring entrepreneur or an expert looking to innovate, Starting a Business All-In-One For Dummies is the only reference youll need to start a business from the ground up.

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Stand: 11.07.2017
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Business Plan Checklist - Master one of the mos...
3,99 € *
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Master one of the most important skills in businessThis book is a practical and accessible guide to understanding and creating a business plan checklist, providing you with the essential information and saving time.In 50minutes you will be able to: • Understand the 9 key steps you must follow when creating any business plan and what each step involves • Use your business plan to guide your new business or products, predict turnover and anticipate future challenges • Use your concrete business plan to grab the interest of investors and funding providers, using data and market research to convince them of the feasibility of your planABOUT 50MINUTES.COM | Management &Marketing50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

Anbieter: ciando eBooks
Stand: 11.07.2017
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Remote - Office not required
3,99 € *
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The work from home phenomenon is thoroughly explored in this illuminating new book from bestselling 37signals founders Fried and Hansson, who point to the surging trend of employees working from home (and anywhere else) and explain the challenges and unexpected benefits. Most important, they show why - with a few controversial exceptions such as Yahoo -- more businesses will want to promote this new model of getting things done. The Industrial Revolutions under one roof model of conducting work is steadily declining owing to technology that is rapidly creating virtual workspaces and allowing workers to provide their vital contribution without physically clustering together. Today, the new paradigm is move work to the workers, rather than workers to the workplace. According to Reuters, one in five global workers telecommutes frequently and nearly ten percent work from home every day. Moms in particular will welcome this trend. A full 60% wish they had a flexible work option. But companies see advantages too in the way remote work increases their talent pool, reduces turnover, lessens their real estate footprint, and improves the ability to conduct business across multiple time zones, to name just a few advantages. In Remote, inconoclastic authors Fried and Hansson will convince readers that letting all or part of work teams function remotely is a great idea--and theyre going to show precisely how a remote work setup can be accomplished. ??????? ????? ? ????? ?????????? ??????? - ???????? ???????????????, ?????????? ???????? 37signals. ???????????, ?????????? ???? ????????? (? ??????? ????? 39 ?????????? ???????????!), ?????????? ????? 3 ????????? ??????? ?? ????? ????. ????? ??? Basecamp - ??????? ?????????? ?????????, Backpack -??????? ?????????? ????????, Highrise -??????? CRM ? ?????????? Campfire. ????? ? ??????? - ?????? ??????????? Getting Real. ?? ???? Signal vs. Noise - ???? ?? ????? ??????????, ?? ???? ????????? ?????? 114 000 ???????!

Anbieter: ciando eBooks
Stand: 11.07.2017
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Starting a Business All-In-One For Dummies
20,99 € *
ggf. zzgl. Versand

All the practical advice you need for starting a business Starting a business? Dont sweat it! Reflecting todays unique opportunities and challenges, Starting a Business All-In-One For Dummies is packed with everything you need to manage your personal and business risks and successfully navigate your first year in business. Written in plain English and packed with simple, step-by-step instructions, it shows you how to start up your dream business from scratch, write a winning business plan, secure financing, manage your risks successfully, navigate your first year of operation, and much more! The information inside is amassed from 11 bestselling For Dummies books, covering everything from franchising and home-based businesses to bookkeeping, accounting, branding, and marketing. If youre a go-getter looking for a way to launch a great idea and be your own boss, Starting a Business All-In-One For Dummies prepares you to beat the odds and become successful in your sector. Covers proven strategies on successfully branding and marketing your business Includes step-by-step guidance on keeping on top of the books Provides coverage of employee engagement and motivating employees Offers helpful hints for overcoming obstacles in starting a business Whether youre an aspiring entrepreneur or an expert looking to innovate, Starting a Business All-In-One For Dummies is the only reference youll need to start a business from the ground up.

Anbieter: ciando eBooks
Stand: 11.07.2017
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Growing Pains - Building Sustainably Successful...
45,99 € *
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An insightful and practical toolkit for managing organizational growth Growing Pains is the definitive guide to the life cycle of an organization, and the optimization strategies that make the organization stronger. Whether growth is rapid, slow, or not occurring at all, this book provides a host of solid tools and recommendations for putting everything in order. Now in its fifth edition, this invaluable guide has been fully updated to reflect the current economic climate, and includes new case studies and chapters discussing nonprofit life cycle tools, leadership challenges and the leadership molecule, and real-world applications of the frameworks presented. The latest empirical research is presented in the context of these ideas, including new data on strategic organizational development. Mini-cases that illustrate growth management issues have been added throughout, with additional coverage of international entrepreneurship and companies that provide a frame of reference for the perspective being developed. Growing pains are normal, and a valuable indicator of organizational health, but they indicate the need for new systems, processes, and structure to support the organizations size. This book provides a practical framework for managing the process, applicable to organizations of all sizes. Understand the key stages of growth and the challenges of each Measure your organizations growing pains and development Deploy new tools that facilitate positive organizational development Make the necessary transitions required to ensure sustainable success Some companies, even after brilliant beginnings, lose their way as growth throws them for a loop. Growing Pains identifies the underlying factors that promote long term success, and gives you a framework for successfully managing the transitions of growth.

Anbieter: ciando eBooks
Stand: 11.07.2017
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Amazon and the Rise of E-commerce - The story o...
4,99 € *
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Find out how Amazon conquered the world in just 50 minutes!In less than two decades, Amazon grew from a startup to become the world leader in online shopping, with hundreds of millions of customers around the world. However, the future did not always look so bright for the internet giant: its unconventional business model initially left investors worried, and it had to overcome the burst of the internet bubble that led to the collapse of many other young tech companies. In this concise and accessible guide, you will find out how Jeff Bezos was able to steer Amazon from its humble beginnings in a garage in Seattle to its current position as one of the most influential companies in the world.In 50 minutes you will:•Learn about Amazons history, from 1994 right up to the present day•Understand its innovative business model and find out why it was so successful•Identify the opportunities and challenges for online shopping in the futureABOUT 50MINUTES.COM | BUSINESS STORIESThe Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.

Anbieter: ciando eBooks
Stand: 02.10.2017
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War management - Business wargaming for busines...
3,99 € *
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Comment rendre ludique la stratégie dentreprise ? De quelle manière faire face à la Mondialisation ? Que puis-je faire face à mes concurrents ?War Management se présente comme une réponse pratique aux problématiques actuelles des affaires en synthétisant les concepts du wargame et du management.Le wargame ou jeu de guerre consiste à simuler la stratégie et les conflits militaires sur la base de jeux de figurines, de jeux de plateau ou de jeux vidéo.Face à lintensification concurrentielle et la déréglementation des marchés, les organisations se retrouvent littéralement plongées dans une véritable guerre économique.Pour composer avec cet environnement hostile, appliquer les mécanismes de la stratégie militaire au monde de lentreprise apparaît comme opportun.EXTRAITMondialisation incontrôlée, évasion fiscale galopante, délocalisations brutales, concurrence déloyale, avènement du low cost... le monde (économique) nous apparaît de plus en plus disputé, inhumain et chaotique.Dans cet environnement hostile, les entreprises usent des méthodes managériales et commerciales les plus agressives pour conserver ou accroître leurs parts de marché.Cette pression concurrentielle croissante (op)pose les différents acteurs économiques comme de véritables ennemis en quête de domination de leur marché par lannihilation des challengers.À PROPOS DE LAUTEURRaphaël Baron est un jeune manager à lexpérience professionnelle multiple et confirmée. De formation supérieure en marketing, il enseigne cette discipline au sein décoles de commerce, duniversités ou de centres de formation. Passionné de stratégie, il pratique activement le wargame ou jeu de guerre depuis son adolescence.La volonté dassocier ses deux passions pour le wargame et le marketing la amené à mettre au point une méthode transposable en ressources humaines et en formation et à en écrire les principes et les applications dans cet ouvrage : War Management.

Anbieter: ciando eBooks
Stand: 11.07.2017
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Challenges to African Entrepreneurship in the 2...
123,04 € *
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This volume offers an overview of the critical challenges faced by aspiring African entrepreneurs and their coping strategies to sustain and develop their businesses. Contributors to this volume detail the constraints placed on African entrepreneurs through rich case studies and challenge African leaders and international donors to review their own behaviors if they hope for African entrepreneurs to succeed. Darko Opoku is Associate Professor of Africana Studies at Oberlin College, USA. Eve Sandberg is Professor in the Politics Department at Oberlin College, USA.

Anbieter: ciando eBooks
Stand: 16.10.2017
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